Bachelor of Business Management (Honours) in Marketing Degree programme aims to develop an indigenous strategic oriented ethical graduate, who is capable to compete innovatively in both local and internationally with social and environmental responsible sense. This is achieved through integrated set of units, which consists of:
- Personality Development
- Management
- Quantitative Methods
- Accounting and Finance
- Economics
- ICT
- Law and Auxiliary subjects
- HRM
- Dissertation in Marketing
- Internship in Marketing