Advanced Certificate in Digital Marketing

• Gain an in-depth understanding of the core essentials of DM and critical channels of delivery, including search engines, websites, PPC, social media, email and mobile.
• Harness the power of DM for your company, business or startup
• Be an informed marketing manager or practitioner who can plan, optimize and finetune marketing strategies for your company/organization.

Module 1:      Introduction to Digital Marketing

Module 2:      Search Engine Optimization (SEO)

Module 3:      Search Engine Marketing (SEM) and Pay Per Click Advertising (PPC)

Module 4:      Display Advertising

Module 5:      Email Marketing and Mobile Marketing

Module 6:      Social Media Marketing

Module 7:      Analytics

Module 8:      Strategy and Planning

• Fast track your career in Digital Marketing Manager
• Learn the inside secrets of how Social Media marketing and  run profitable, efficient and well-managed business
• Study a social media business approaches course that was designed in conjunction with significant development in the market.

We provide a learning schedule that suits you. The Institute allows you to study at home or work and achieve success in getting the job you want, the promotion you seek or the business.

• Upon completing your career training, the Institute gives you access to a whole range of career services. The services are designed to help you find employment or even start your own business.

Level 1: Module 1 to 4

Level 2: Module 6 to 8

After completed Module 1 to 8, you can join top up one year for MSI diploma and second year top-up to MSU Degree.